About: Uncover the Essence of Financial Simplicity for A leading multinational bank (2023)
Discover, a product part of the ICICI Bank's iMobile app, stands out as a sophisticated tool designed to empower users in overseeing their financial health. This feature streamlines the understanding of income, expenses, and investments, providing a user-friendly platform for effective financial resource management. Discover not only facilitates a clear overview of one's financial landscape but also empowers users to make informed decisions and encourages financial prudence.
ICICI is renowned for its diverse offerings. ICICI Bank, with its headquarters in Mumbai, caters to the diverse financial needs of individuals and businesses. From everyday banking to sophisticated investment solutions, its reach extends through a network of delivery channels and specialized subsidiaries in areas like insurance, venture capital, and asset management.
Discover - ICICI Bank
My Role
Research, Benchmarking, low- and high- High Fi, Interviewing, Talking to stakeholders and customers to understand the pain point, Prototyping
Team
Mayank, Mallika, Oindrila and Vidushi
Software
Figma, Notion, Excel
Old version
In the Discover section, you will be able to:
Track all spending through your ICICI Bank Account
Check your upcoming transactions
Spends versus Income AnalysisIn addition to that, you will also: Find recommendations of different products customized to your needs; Track your Service Requests
New version-Nirvana
The content has been systematically restructured and streamlined to enhance efficiency.
Discover i-score has been strategically relocated below, undergoing a restructuring process to amplify the prominence of the Discover feature.
In the updated version, graphs that were previously in the second layer have been brought to the forefront based on valuable insights from usability testing. This adjustment responds to users' heightened interest in promptly accessing and understanding their spending patterns.
The user interface (UI) has undergone a comprehensive revamp to create a more inviting and user-friendly experience.